Writing
for Design Professionals : A Guide to Writing
Successful Proposals, Letters, Brochures,
Portfolios, Reports, Presentations, and Job
Applications
Writing for Design Professionals :
A Guide to Writing Successful Proposals,
Letters, Brochures, Portfolios, Reports,
Presentations, and Job Applications Stephen
A. Kliment , Hugh
S. Hardy Book
Description How to master the complexities of
effective writing in design practice.
Written and oral communication play a
vital role in advancing design
professionals' careers, yet few design
schools offer training. Kliment spells
out the various end-products of writing
that professionals need, including
marketing and promotion materials;
reports and project communication with
clients, staff, consultants, and public
agencies; and writing for publication in
print and electronic formats, as well as
oral presentations. He presents the
principles of clear writing, illustrated
by realistic examples and exercises drawn
from the world of design practice.
Special
features: Synopsis Written and oral communication plays a
vital role in advancing design
professionals' careers. Stephen Kliment
spells out the various forms of writing
that professionals need, including
marketing and promotional materials;
reports and project communications with
clients, staff, consultants and public
agencies; and writing for publication in
print and electronic formats as well as
oral presentations. He presents the
principles of clear writing, illustrated
by realistic examples and exercises drawn
from the world of design practice. Card
catalog description Written and oral communication play a
vital role in advancing the careers of
design professionals (and students), yet
few resources exist to help you improve
your skills. Writing for Design
Professionals is the only hands-on guide
to mastering the complexities of
effective writing in professional
practice. It explains the principles of
writing for impact, illustrated by
realistic examples. Through dozens of
samples and exercises, you will learn how
to compose all the end-products of
writing you need, including a firm's
marketing or promotion materials;
responses to RfPs; communications about
projects with clients, staff,
consultants, and public agencies; and
writing for publication. The book
considers both print and electronic
formats, such as sending e-mail and the
development of Web sites, as well as oral
presentations. About the
Author Stephen A. Kliment, FAIA, was
editor-in-chief of Architectural Record.
He lives in New York City.
Inspiring for students
and professionals
Reviewer:
harold linton from Peoria,
Illinois USA
This is a much needed and appreciated
book on clear and consice communication
for students writing on their design
projects, design statements for
themselves about their portfolios, cover
letters for employment purposes, not to
mention all the aspects of proposals,
business communication, applications,
brochures, etc. As an educator in the
design arts for over 25 years, I am
especially happy to have this resource to
share with design students and also find
much useful information included for
myself. Thanks for a great addition to my
design library!
business letters
Inspiring for students
and professionals